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BOSS New York Trip Logo

New BOSS logo for 2018-2019 Season

New Logo Design

BOSS New York Trip Logo

Every season BOSS presents a new logo and the 2018-2019 season is no different.  Last year the BOSS (Bands of Santiago Sharks) participated in the 2018 Tournament of Roses Parade.  The logo that season reflected that.

This season the BOSS has the great honor of performing at Carnegie Hall in New York City.  Thus, the logo needed to reflect that trip. The winning design incorporated the New York skyline along with the customary BOSS Shark hovering over the city.

T-shirts and hoodies are arriving this week, ready for the first day of school.  We feel honored to be a part of the very successful band program at Santiago High School.

BOSS logo designed by Joe Randeen, 3 Penguins Design

BOSS logo for the 2017-2018 season

BOSS Rose Parade Swag

BOSS Rose Parade Swag

Joe Randeen, 3 Penguins Design, BOSS Rose Parade Swag

BOSS Rose Parade Swag

I had the great honor and pleasure to design swag for BOSS (Bands of Santiago Sharks) participation in the 2018 Rose Parade. The items included a Rose Parade participation logo that incorporated their long standing logo.  Other items: two pins, a cup, sticker, car magnet, shirts, caps and a jacket.

Joe Randeen, 3 Penguins Design, 2018 BOSS Rose Parade Pins

2018 BOSS Rose Parade Pins

The pins were especially fun to design in that the musicians trade them with other marching bands that participate in the Rose Parade. The pin on the right, I wanted to incorporate a wave element to further accentuate the Santiago Shark.

We knew we wanted something, a sticker, for the cars.  If you’ve ever visited Corona, CA,  you’ll see Santiago High School Shark stickers EVERYWHERE.  There is a lot of school spirit. So, the sticker was a no-brainer. But, if you are like me, you don’t like to attached a $3 sticker to your tens of thousands dollar card so we came up with a magnet that easily attaches and detaches to the car.

Some photographs of the BOSS at the Rose Parade are located at 3 Penguins Photography.

BOSS Rose Parade car magnet and sticker.

BOSS Rose Parade car magnet and sticker.

BOSS Marching in the 2018 Rose Parade

BOSS Marching in the 2018 Rose Parade

Norco Choirs Logo 2018

New Logo for Norco High School Choirs

Screen Shot 2018-07-13 at 11.46.05 AMNorco High School Choirs gets a new logo.

Last year, Norco High School got a new choir director. With the change in leadership they needed a new identity for their choirs.

The director wanted music notes included, in addition to something that looked elegant and would serve as a branding mark for the choir program.

This new branding identity will be displayed on all future wearables and marketing materials.

In creating successful logos we look to keep that as simple as possible, all the while making them memorable. You don’t have to include every aspect of your program, organization or business into your logo.  Clutter is not a good thing.  Simple & memorable.

Another very important factor is scalability.  The logo should keep its integrity whether large or small, whether on a shirt or on stationary, or fitting as a profile image on Facebook, Twitter, Instagram, YouTube, etc.

Below you will see a some of the wearables that Norco Choirs will be making available this season.  There are more spirit items that will be announced soon, including stickers and magnets.

 

Norco Choirs Polo Norco Choirs Baseball Jersey

 

Norco Choirs Jacket Norco Choirs Jacket

In addition to this new Norco Choir logo, we are currently working on two other new logos, for two different organizations, that we will be announcing soon.

bandcamp logo - joe randeen

Band Camp Logo

The Bands of Santiago High School (BOSS) is an award-winning music program that, every year, conducts a Band Camp just prior to the start of Marching Band Competition Season, and they needed a new logo. Over the last season I took photographs of nearly every event that BOSS participated in.  Thus, I had plenty of pictures to select from.

Initially, we considered using a collage of pictures in a set frame that could be used in print and on the web.  We had done this before and it worked quite well but, we needed something different.  Instead, I took a number of photos that I thought would work well and used a TEXT CUTOUT to create the final logo.

I also thought that the logo needed to communicate ‘education’ so I selected a font that had a collegiate feel to it.  This font is similar to other communication mediums used by the school and is also similar to the LETTERS that the students can earn.

If you are in need of a logo please contact us.  We would love to serve you.

Santiago Jazz Spring Concert Cover

Spring Jazz Program

Santiago Jazz Spring Concert CoverThe Santiago Spring Jazz Program went to print.  For the past school year I’ve had the honor and pleasure of designing (and photographing) all the programs for the award-winning Bands of Santiago Sharks.  This program you see here, is the last Jazz Concert of the season.  (Fall Jazz Program Cover) I set out to design something atypical from the “normal” high school programs.  Plus, as a Graphic Design professor at CBU (California Baptist University), my students mid-term assignment was to design a Jazz Concert Poster – so I was in the zone, I guess.

In putting together my mood board for this project, I noticed a lot of dark colors, busy backgrounds and classic “JAZZ” photos. It quickly became apparent that this was NOT the direction I wanted to take.

First, NO BUSYNESS.  I went with a white background, with lots of negative space.  I then went to find a way to represent a typical Jazz instrument in a new was.  I drew circles to formulate different instruments, but, to me, only the sax worked.  I selected 3 colors and changed up the colors of the circles, in a random pattern.

Since the sax took on a kind of “techno” feel I went out in search of a font that shared that voice.  I borrowed from the same color palette as the circles and – I cover was born.

Only the cover, inside cover, back inside and back cover are in color.  I chose NOT to run the circle theme throughout the inside since, in black, it just cluttered things up. The inside of the front and back covers are photos I took (3PenguinsPhotography.com) of both the Santiago High School and Citrus Hills Intermediate School jazz bands.

Back Page Back Page Inside Front Page Insdie

New Graphic for Church Media Page

HTC---Sermons-2014

+ enlarge

Church Media Page (Online Sermons) Graphic

Effective and clear communication in both written and graphical forms is essential for websites & blogs.  Visitors don’t stay around long enough to search through the vastness that engulfs many online sites today.

These final four graphics where design for a church media page, specifically for their online sermons.  The graphic was necessary, not only to identify the page for visitors but for a graphic that will embed into social media posts.

Colors came from branded color palette.