Santiago Jazz Spring Concert Cover

Spring Jazz Program

Santiago Jazz Spring Concert CoverThe Santiago Spring Jazz Program went to print.  For the past school year I’ve had the honor and pleasure of designing (and photographing) all the programs for the award-winning Bands of Santiago Sharks.  This program you see here, is the last Jazz Concert of the season.  (Fall Jazz Program Cover) I set out to design something atypical from the “normal” high school programs.  Plus, as a Graphic Design professor at CBU (California Baptist University), my students mid-term assignment was to design a Jazz Concert Poster – so I was in the zone, I guess.

In putting together my mood board for this project, I noticed a lot of dark colors, busy backgrounds and classic “JAZZ” photos. It quickly became apparent that this was NOT the direction I wanted to take.

First, NO BUSYNESS.  I went with a white background, with lots of negative space.  I then went to find a way to represent a typical Jazz instrument in a new was.  I drew circles to formulate different instruments, but, to me, only the sax worked.  I selected 3 colors and changed up the colors of the circles, in a random pattern.

Since the sax took on a kind of “techno” feel I went out in search of a font that shared that voice.  I borrowed from the same color palette as the circles and – I cover was born.

Only the cover, inside cover, back inside and back cover are in color.  I chose NOT to run the circle theme throughout the inside since, in black, it just cluttered things up. The inside of the front and back covers are photos I took (3PenguinsPhotography.com) of both the Santiago High School and Citrus Hills Intermediate School jazz bands.

Back Page Back Page Inside Front Page Insdie

BOSS Postcard Design

Fundraising Postcard

We are in the initial stages of creating a postcard for a fundraiser to raise money for the award winning BOSS Marching Band to fly to Hawaii for numerous performances, including Pearl Harbor.

As you can image, flying over 200 people to Hawaii is no small feat.  In years past, these postcards have proven to be a valuable and successful marketing tool.  Goes to show that print marketing is not dead, despite what some may say.

All the photographs were taken by 3 Penguins Photography at different events throughout the year. We designed the vintage’esque center image to have the look and feel of an authentic postcard.

3PD-WinterConcert

Winter Concert Program Design

BOSS Winter Concert ProgramJust finished the design of a 20-page program for the Bands of Santiago Sharks (BOSS) Winter Concert.  Comprised of over 260 BOSS Winter Concert Programtalented musicians spread over 2 bands, this program needed to accurately document the musicians’ names, instrument and what band(s) that would be performing with.

In addition to the design of the program I also shot all the pictures for the program which included nearly 50 photographs of the musicians in action.

Challenges: Short turn around time and designing in-program advertisements.

This is the second program that I have designed for BOSS.  It’s a great honor to work with this team who has marched in the Rose Parade and performed at Carnegie Hall.

If you are in need of any design work, including brochures, programs, web or print, please me contact me.  Would love to work with you.

In addition, I put together some social media graphics including one for Instagram, which is a huge platform for the students.

Software used: InDesign, Photoshop, Bridge, Acrobat

Photo cred: 3 Penguins Photography

Photo – Joe Randeen

Jazz Band Concert Program

BOSS Jazz ConcertHad to pleasure of being asked to design the Jazz Band Concert program for the award winning Bands Of Santiago Sharks (BOSS). The concert consists of 3 jazz bands and 2 bands from Riverside City College.

Putting together the program is relatively simple as long as we got all the names of the musicians in a timely fashion, whiBOSS Jazz Concertch we did thanks to the BOSS staff.

The don’t have set logo or cover header that they wanted to use.  We chose this font that resembled the keys of a piano, giving it that ‘musical’ feel.

Our challenge was photographs.  Since this is the first Jazz Concert of the season we had no photographs of the bands performing. To get around this wall, I was able to shoot some rehearsals.  Due to the band not being dressed in their tuxedos I chose to shoot close-ups of the instruments with a hint of faces, in some.  This gave the ‘feel’ on a concert without having prior access to a concert. Some of the photographs can be seen at 3 Penguins Photography.

The cover is 4-color glossy whereas the content is grey-scale.

This program is very important to parents of these young musicians.  These a memory keepsakes so making sure that everyone’s names are not only included but also spelled correctly is paramount.  Detail is VERY important.

 

Retirement Community – flyer brochure

Print flyer - Brochure for Retirement communityRetirement Community – These two flyers, or brochures, were created, as templates, for two different retirement communities – by Joe Randeen | 3 Penguins Design.

The target market – active retiriees looking for a community where there are plenty of choices for active living. The images were chosen to represent that in mind.

The bi-fold design was chosen as the best layout for it’s intended purpose.

The brochure was designed in Adobe’s InDesign.

Billboard Design

Image Editing Billboard Design 3 Penguins DesignBillboard Design: It’s always fun to work on something new so when I (3 Penguins Design) received a call from Andy at AJ Design to collaborate on a billboard, I jumped at the opportunity. I’ve done large print format projects before but never a billboard.

On this particular project I was in charge of editing the images. All the photos needed the athletes masked out so that Andy could composite them.

Credits:
Photography: Michael Dropps
Image Editing: 3 Penguins Design
Compositing and Layout: AJ Design
Art Direction: Debbie Turner

New Graphic for Church Media Page

HTC---Sermons-2014

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Church Media Page (Online Sermons) Graphic

Effective and clear communication in both written and graphical forms is essential for websites & blogs.  Visitors don’t stay around long enough to search through the vastness that engulfs many online sites today.

These final four graphics where design for a church media page, specifically for their online sermons.  The graphic was necessary, not only to identify the page for visitors but for a graphic that will embed into social media posts.

Colors came from branded color palette.