The 2015-2016 BOSS (Bands of Santiago Sharks) Season offered some wonderful Graphic Design opportunities. The goal was to expand the design aspect of the programs and offer a keepsake versus just an informational piece. This was achieved by creating unique, professional looking covers as well as filling the program with candid photos (3 Penguins Photography) of the musicians performing throughout the year.
The programs ranged in size from 18 to 22 pages. The covers were all 4/4 with grey-scale content.
BOSS comprises 8 different bands plus the Marching Band. These award-winning bands have performed at Carnegie Hall, Pearl Harbor, marched in the Rose Parade, and competed in numerous Jazz and Band competitions. They have set a high standard for music and their print should reflect that same high standard.
Whether you’re an award-winning band, dance troupe, theater group, sports team or any other type of organization, you shouldn’t have to skimp on quality. How you communicate in your graphic design, logos and branding serves an important role in how you are perceived.
Do you represent yourself as a professional or as someone who doesn’t really care? What I mean by “not caring” is – if your graphic representation is sloppy with poorly designed programs and/or ads, filled with inaccurate or misspelled information – you come across as not caring about quality. If that is how you are perceived, then the logical next step is that people won’t want to join you.
We would love to help you raise your standard. Give us a call today. 714.225.7674